This chemical was originally developed as a flame retardant. Specifically, it was used to slow down the chemical reactions that cause a fire to burn. In many citrus flavored drinks, it is used as an emulsifying agent that stops the flavors separating from the rest of the drink. It also contains bromine, which is a toxic substance to begin with. The risks for exposure to bromine include psychotic and other destructive mental health issues, fatigue, severe acne and other skin rashes, cardiac arrhythmias, and a loss of appetite.
Bromine also competes for the iodine receptor sites in our bodies, which can result in an iodine insufficiency. This can also lead to many thyroid related problems such as growth problems, mental health disorders, and even hearing loss. So there are more than a few reasons to keep this away from your kids.